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Steve Ham Plastics

Product Design and Process Technologist

The Chrysler Letter Series Cars

The glory years for the high performance automobile has to be the years after WWII.  In Europe, the great marques emerged- Ferrari, Porsche, Jaguar, Mercedes, Maserati, and Aston-Martin.  In America something different was brewing.  The muscle car was born from the war between the big three for the performance car market.  This market can be traced back to the Chrysler letter series cars.  In the mid 1950's, while GM was busy working on the Corvette and Ford the Thunderbird, Chrysler went a different route.  The 300 was based on a two door sedan but was the fastest and most powerful American car for several years running.

1955 C3001955 C300The C-300 was introduced in 1955 and was the first muscle car.  It featured a high performance Hemi V-8 with solid lifters and two 4 barrel carburetors generating 300 horsepower, hence its name.  These cars were successfully raced in NASCAR, USAC, and numerous international rallies.


The mark continued to grow year after year.














1957 300C1957 300CIn 1957 the corporate styling went to Fins under the direction of VP of Styling, Virgil Exner.  The 300C represents the cleanest of the fin designs with a strikingly fluid blending of fins with straight panels of sheet metal.  Available horsepower was up to 390.  Racing and commercial successes continued for the 300 series.










The final year for the fin styling was 1961.  The 1961 Chrysler 300G featured some of the most dynamic fins of the era.  This beautiful example can be found in the Walter P. Chrysler Museum in Auburn Hills, Michigan.1961 300G1961 300G